Speak Out: a guide to local influencing
The upside of this is that you are in a strong position to influence key decision makers through your local expertise. Utilising local politicians, the media and partner organisations to affect change can have powerful results.
No matter what you are campaigning for and the number of people involved, effective planning will maximise results. Before embarking on any local influencing work, make sure you have considered the following campaign foundations: Aims and objectives; Evidence; Audience; Evaluation.
From September 2014, the Lobbying Act means campaign activity is more closely regulated. Use our briefing to see how this may affect your campaign.
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